Memes and Emojis Are the New Language of Research

Description:

A 😊 sets the tone of a business email. A 💯 provides immediate reassurance or even a business deal confirmation. No CEO’s email establishes a company’s energy with the accuracy of a “rolling into the weekend like” meme. If you could respond to a memo with the *Homer disappears into shrubs* gif, wouldn’t you? With modern digital speak, we’re utilizing the full scope of visual linguistics – for social, transactional and innovation discussions alike. Learn why this shift applies to market research, and why new digital language behaviors are irreplaceable in discerning business insights.