SXSW 2024
Why You Should Be Recycling Less
Description:
In today’s world of ever-piling trash, we are often told to “recycle” our way out of our waste problem. We forget that “reduce, reuse, recycle” is actually a hierarchy, with recycling at the bottom. Today, only 9% of plastic worldwide is recycled, as our recycling systems are failing. Reuse systems - where businesses collect, sanitize, and reuse packaging - are our greatest tool yet to eliminate single-use waste in all forms. Listen to experts in the new reuse economy as they describe how to create these innovative and disruptive systems at scale—and end single-use waste once-and-for-all.
Related Media
Other Resources / Information
See 53:54 - 1:00:52 for Michael Martin
See 1:01:17 - 1:07:08 for Lauren Sweeney
Takeaways
- Single-use products in all forms are a climate problem. Even at their best, current waste systems are not equipped to process the trash we produce.
- Reuse is the only viable solution to waste and is rapidly expanding worldwide - and here’s how these systems work.
- How to leverage your influence and get involved with reuse systems, whether in your community, at your business, or by engaging in policy action.
Speakers
- Michael Martin, CEO / Founder, r.World (dba r.Cup)
- Lauren Sweeney, Founder/CEO, DeliverZero
Organizer
Mac Sellars, Manager, Partnerships, r.Cup
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