SXSW 2021
No Spectators: Community-Built Virtual Multiverses
Description:
Upon cancellation of physical experiences, events were presented with a conundrum: how to translate the magic that happens when humans interact on virtual lands? Some have managed to beautifully transform the physicality into amazing multiverse-like experiences: Burning Man, the contra-culture community built eight virtual versions of its temporary city in Nevada - from 2D to a high tech photorealistic VR city. C2 Montreal, known for reinventing the tech conference experience, served as a platform for thousands of one-to-one and one-to-many conversations proposed by its virtual attendees. The band Courier Club hosted a music festival inside Minecraft with over 5000 gamers. They all sparked a quantum kaleidoscope of real human connections. Their secret? Make the community build it together
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Takeaways
- Lessons to create an invisible virtual structure for tribes to build on and escalate, giving the small snowball the first push in the right direction?
- Simple low-tech solutions ideas were the most effective to leverage real, meaningful connections and inclusiveness on those virtual events.
- The significance and examples of rituals, principles, and common values to sustain resilient cultures when growing exponentially digitally.
Speakers
- Vanessa Mathias, Co-Founder, White Rabbit
- Kim Cook, Director, Creative Initiatives, Burning Man Project
- Génifère Legrand, Chief Creative Officer, C2 Montreal
- Timothy Waldron, Artist, Courier Club
Organizer
Vanessa Mathias, CO Founder, White Rabbit
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