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SXSW 2019

Grow to Sew: Exploring Cotton's Journey

Cotton’s journey may seem like an old story, but the growing and sewing of this enduring apparel staple is in the midst of a modern renaissance. Technology and research are driving environmental and social gains, unlocking new uses for the cotton plant and contributing to local economies around the world. Jane Mosbacher Morris, author of Buy the Change You Want to See and Founder & CEO of TO THE MARKET, sits down with Cotton Incorporated’s Chief Sustainability Officer Dr. Jesse Daystar; Sean Cady, vice president of Global Supply Chain and Responsible Sourcing for VF Corporation, and Monsanto consumer engagement director Janice Person who blogs personally as JPlovesCOTTON to discuss how science & collaboration are remaking one of the most enduring and popular natural fibers.

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  1. What are the impacts of growing cotton on the environment and in our communities?
  2. How do farmers, companies & non-profits come together to improve cotton production on the farm & in textile mills, what improvements are being made?
  3. What can you do as individuals to contribute to improvements in rural communities where cotton is grown?


  • Janice Person, consumer engagement director, Monsanto
  • Jesse Daystar, Vice President & Chief Sustainability Officer , Cotton Incorporated
  • Jane Mosbacher Morris, Founder & CEO, TO THE MARKET
  • Sean Cady, Vice President, Global Supply Chain and Responsible Sourcing, VF Corp


Janice Person, consumer engagement director, Monsanto

Meta Information:

  • Event: SXSW
  • Format: Panel
  • Track: Social & Global Impact
  • Level: Beginner
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