SXSW 2019

Young Creators Are the Future of Entertainment

Description:

Young, independent content creators have forever changed the belief that audiences are meant to be passive viewers of video and interactive entertainment. A new, global massively large generation that has never known life without the internet is transforming the future of entertainment by imagining and creating their own stories and sharing them with the world. Millions of digital creators are producing, distributing and monetizing content on platforms like YouTube, Twitch and Roblox. This panel will discuss key learnings from young storytellers and the ways in which next-gen digital creators are driving consumption of entertainment in a way that will have lasting impacts on the business and legal foundation on which the entertainment industry has been built.


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Takeaways

  1. Gen Z is quickly overtaking millennials on digital platforms and they are distinctly different, having grown up creating their own entertainment.
  2. Today, more entertainment than ever before is user-generated. Studios, production houses and developers can extract valuable lessons from this trend.
  3. With this changing model, who’s going to make money and how?

Speakers

  • Grace Francisco, Vice President of Developer Relations, Roblox
  • Erin Wayne, Lead Community Manager, twitch
  • Ned Sherman, Counsel and Director of Manatt Digital, Manatt

Organizer

Alice Martinez, Account Manager, Zebra Partners


Meta Information:

  • Event: SXSW
  • Format: Panel
  • Track: Game Culture
  • Track 2
  • Level: Beginner


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