The Secret Sauce of Disruptive Social Campaigns
You’ve spent hours, days or even months creating social content. Once your content is uploaded you’ll have just 2 seconds to capture someone’s attention. With attention spans decreasing and the amount of uploaded social content increasing, how do you create standout content? It starts with a damn good strategy and playing to the strengths of each social platform. In a panel led by J. Walter Thompson, learn how they are creating cross-platform social campaigns encouraging users to slow their scroll.
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- The best social content isn't overly complicated.
- People will connect with the content they can feel.
- Exceed the expectations of your audience every time you hit publish.
Ashley Ihesiaba, Social Media Supervisor, J. Walter Thompson