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SXSW 2019

Innovation in Retail & Purpose: CARE & Olivela

Using an innovative philanthropic business model, Olivela and the leading global nonprofit humanitarian organization CARE have joined forces to create retail with purpose. Olivela, a luxury fashion retailer, works with nonprofits such as CARE to donate 20% of every purchase toward international girls’ education. Why girls’ education? Education creates opportunity - the opportunity for girls to marry on their own terms and realize their dreams.

As today’s consumers increasingly give loyalty to companies doing good, this model is pioneering the future of philanthropic consumerism. Drawing on this work at the forefront of impact innovation, Stacey and Joyce will discuss their global reach, why it’s important to build social good into business, and the power of sending girls to school.

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  1. Innovations in Retail and Philanthropy - How customers’ demands for social good are reimagining business and impact
  2. Partnering for Change - How you can embed social good into your business by partnering with innovative nonprofits like CARE
  3. Choosing your cause - Why CARE and Olivela have chosen international girls education and how you can find your cause and purpose


  • Stacey Boyd, Founder/CEO, Olivela
  • Joyce Adolwa, Director, Global Education Programming, CARE


Stephanie Waxman, Managing Dir, cred

Meta Information:

  • Event: SXSW
  • Format: Dual
  • Track: Social & Global Impact
  • Level: Beginner
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