SXSW 2019

Cannabiz: Shaping the Future Across Industries

Description:

As the cannabis industry rapidly grows and evolves from a policy perspective, it has forced sweeping innovation. This panel will dig deep into the product, distribution, and packaging trends shaping the cannabis industry of 2019, which will no doubt have a profound impact on other industries. From technology, to marketing, to new consumer segments, new product formats, new delivery systems, and more, the growth of cannabis will reverberate through a number of market sectors, and infuse new opportunities for growth. What can CPG and other B2C mega brands / companies and industries learn from the rapid innovation and growth in cannabis and what will this mean for their companies and products? And perhaps more importantly, their consumers?

Other Resources / Information

https://drive.google.com/file/d/1vhCvigfZmVIKzmPUNQpyzUWJXl7lEiWw/view?usp=sharing

Takeaways

  1. Understand the quick and sizable opportunities for your industry - including tech and CPG, as it's being lead by innovation in Cannibis.
  2. Learn how Cannabis is charting new territory in packaging, marketing, technology and distribution, and how it will impact adjacent industries.
  3. Walk away with trends and insights into shifting consumer expectations of the brands people love, based on Cannabis leading the way to new thinking.

Speakers

Organizer

Erin Mays, CEO, The Ebco

Meta Information:

  • Event: SXSW
  • Format: Panel
  • Track: Cannabusiness
  • Track 2
  • Level: Intermediate
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