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SXSW 2019

The Power & Profit in Partnership for Black Women

Black women are the fastest growing group of entrepreneurs according to the 2017 AMEX OPEN State of Women-Owned Businesses report. Although this is promising news, the data shows that Black women on average earn less annually ($26K) than every other minority and non-minority group of women-owned firms. The reasons for this are varied, including a lack of funding, access to networks, and resources. Based on our experiences using joint ventures to build six-figure businesses, we want to highlight this viable option that other solo-business owners can use to increase their revenue. In this session, an attorney, marketing strategist, and business coach share strategies for Black women solopreneurs to utilize joint ventures as a tool for business growth. #collaboratevscompete

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Takeaways

  1. Important questions to ask yourself to assess readiness for partnership with another business owner.
  2. Three types of partnerships for solopreneurs to consider.
  3. Legal and financial considerations for partnership success.

Speakers

Organizer

Summer Alexander, Owner, Simply Marketing Solutions, LLC

Meta Information:

  • Event: SXSW
  • Format: Workshop
  • Track: Entrepreneurship & Startups
  • Level: Intermediate
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