SXSW 2019
Getting Social with Food Wine and Spirits
Description:
Wine Crawl was created to take the "edge" off learning about different wines. The event hosts a private tour of restaurants and wine bars in particular cities to help novices as well as experienced oenophiles to venture into new establishments in their cities. The experience has turned into a social and bonding event that has created a viral audience of over 1 million. Wine crawls are now held in 6 major cities and is growing and helping introduce audiences to independent, women, and minority owned spirits, winemakers, restaurants and vineyards where they have difficulty getting acceptance into local establishments. Reshaping the way people experience not only food and wine but what their own cities have to offer.
Other Resources / Information
Takeaways
- Social media can drive the food and wine business in unique ways via the right type of promotion.
- Wine Crawl is to wine what the popups are to indepndent chefs
- smaller players are gaining traction in the culinary industry through events and experiences. All powered through social media.
Speakers
- Sukari Bowman, Founder, Love and Vines
- Glenn Murray, Founder, Food Wine and Spirits Ventures
Organizer
Glenn Murray, Founder, Food Wine and Spirits Ventures
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