SXSW 2019
Entertainment in the Age of Advocacy
Description:
Every industry, from marketing to finance, has been disrupted by consumer demands for more socially-conscious corporations. The entertainment industry is no exception. Media is the ultimate culture-change agent, and in our age of advocacy, leaders in the space are expected to use their platforms for good.
In this panel, we’ll explore the emerging trend of advocacy-focused entertainment with those who are already doing it — Rose Cartwright, advocate and person behind Channel 4’s newest mental health drama, Pure; Amanda Chen, VP of Social Impact at Participant Media; Aaron Harvey, creator of the mental health platforms, IntrusiveThoughts.org and Made of Millions; and Nick Borenstein, Impact Producer for First Look Media, a studio that produces and finances a range of journalistic content.
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Takeaways
- What responsibility does the entertainment industry have to uplift lesser heard voices, and how can they do so accurately?
- What do successful collaborations between media outlets and advocates/activist look like? Who holds what power?
- How can we quantify the cultural impact that advocacy-focused entertainment holds in order to enhance and build upon it?
Speakers
- Aaron Harvey, Founder, Intrusive Thoughts Inc. & Ready Set Rocket
- Rose Cartwright, Writer, Creative director, Advocate, Rose & Co Limited
- Amanda Chen, VP, Social Impact and Impact Producer, Participant Media
- Nick Borenstein , Impact Producer, First Look Media
Organizer
Lauren O'Shaughnessy, Marketing Coordinator, Ready Set Rocket
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