SXSW 2025
Scaling Grassroots Activism Online
Description:
In this dynamic presentation, Rudy Rochman, a prominent grassroots activist for Jewish rights, will share his strategies for leveraging social media to amplify activist voices and create global impact. Drawing from his experiences building a massive online following and producing the documentary "We Were Never Lost," Rochman will demonstrate how to transform passion into digital influence. He'll explore the intersection of activism, content creation, and community building in the digital age, offering actionable insights for aspiring change-makers across various causes.
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Takeaways
- Leverage Controversy for Positive Impact: navigate sensitive topics, transform criticism into opportunities, use media attention to advance activism
- Viral Activism Techniques: Unlock the secrets of creating content that sparks movements and turns local issues into worldwide talking points
- Seamless Online-Offline Community Engagement: Create a synergistic relationship between digital and real-world activism.
Speakers
- Rudy Rochman, Jewish Rights Activist, Jewish Empowerment Movement inc.
Organizer
Caroline Essiminy, Head of Operations, Jewish Empowerment Movement Inc
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