SXSW 2025

Igniting Courage, Extinguishing Fear

Description:

When was the last time you held back or ran away from an opportunity because you were afraid? Was it last week, today? You need the neuro hacks from this session to shift “No thanks!” to “Hell yes!” Join audience motivation expert Professor Erin Reilly & biopsychology researcher Dr. Mary Poffenroth for an engaging chat on mastering your everyday fear with actionable steps you can implement now, with no cost or pills. Laugh at Dr. Poffenroth running away from a bear with a meat pizza. Understand why Professor Reilly jumps into shark cages! Can you relate? Leave with tools to build a braver you.


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Takeaways

  1. Transform fear into empowerment with Dr. Poffenroth’s RAIN Method, a practical approach to mastering your fear and living with more everyday courage.
  2. Leave with a physical neurohack navigation card that includes VIP access to Dr. Poffenroth’s Neurohack Navigation Mini Deck & RAIN method tutorials.
  3. Discover techniques to transform fear into a tool for personal and professional growth to guide you on your Brave New You journey.

Speakers


Organizer

Erin Reilly, Founding Director / Professor, Texas Immersive Institute, UT Austin


Meta Information:

  • Event: SXSW
  • Format: Fireside Chat
  • Track: Workplace
  • Track 2
  • Level: Beginner


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