SXSW 2025
This is not Woke Capitalism, this is the Future of Business
Description:
In recent decades, two paradigms have dominated the economy: money buys power, and companies primarily exist to maximize shareholder value. To be fit for the 21st century, it is time that we seek new economic models that prioritize a company's mission.
In this session, we will discuss which levers we need to redesign to unlock the potential of companies. We will dive into how to build businesses that put purpose and long-term independence at the core of entrepreneurial endeavors and how this serves the company & people, planet and society.
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Takeaways
- More than the design of specific products or services, what matters most is the deep design (ownership & finance) of the organization itself.
- From mission-lock to a new ownership model with earth as sole shareholder – we will learn from pioneers who have long embraced such business models.
- The type of companies we look at survive longer and are more stable, they pay their employees better wages – and they score better on ESGs.
Speakers
- Melanie Rieback, CEO/Co-founder, Radically Open Security
- Katharina Bottenberg, General counsel, Tony’s Chocolonely
- Zoe Schlag, Co-Founder & Managing Partner, Common Trust
- Nien-hê Hsieh, Kim B. Clark Professor of Business Administration, Harvard Business School
Organizer
Annika Schneider, Lead International Partnerships, PURPOSE Foundation
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