SXSW 2025
Media Un-Trained, Staying Authentic in the Face of Media
Description:
2-3 actors/singers/popular media persons who are authentic in the eyes of the public. (Example Renee Rapp) Who isn't "media trained" but answers authentically and, in doing so, trends harder than one would with media training. Answering questions about dealing with media questions, their team, and how they stay true to their brand, person, and yet still not rock the boat of their upcoming movie or album etc. Avoiding #cancel culture but not being censored.
Related Media
Additional Supporting Materials
Other Resources / Information
Takeaways
- How one can be authentic in front of the media with or without "proper training."
- Not censoring oneself to make others comfortable, be it a record label, director etc. / being scared of the outcome.
- Learning from the professionals how they keep their interviews fresh and fun day after day
Speakers
- Katerina Cotroneo, Editor-in-Chief, Modern Luxury
- Renee Rapp, Singer, UMG
- Rachel Zegler, actor, n/a
- Maia Reficco, Actress/singer, n/a
Organizer
Katerina Cotroneo, Editor-in-Chief, Modern Luxury
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