Voters Demand for Big Changes in Education


To support their partners’ work in local elections, Murmuration creates custom issue scores, like the Charter Support Score, to give partners an edge in identifying individuals who are likely to support a given education issue. Creating access to this key voter information gives partners opportunities to create data-driven campaigns to target messaging and spur turnout to traditionally less salient races, like school board elections. This panel will take a deep-dive into how advocates can use tools including voter scores to create data-driven campaigns in their local communities.

Other Resources / Information


  1. Understand how advocates can use tools, including voter scores, to create data-driven campaigns in their local communities.
  2. Learn about how Murmuration’s latest issue support score about big changes in education is helping community-based organizations identify voters most
  3. Hear how local organizations view the impact education issues are having on the campaign trail, and will have in November.



Peggy A Torney, Vp, Communications, Murmuration

Meta Information:

  • Tags: partnerships, social justice
  • Event: EDU
  • Format: Panel
  • Track: Policy & Civic Engagement
  • Session Focus Area K-12 Education
  • Level: Basic Understanding

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