SXSW 2024

The Next Threat From Generative AI: Disinformation Campaigns

Description:

Disinformation undermines trust in our political, social, economic, and scientific institutions, as well as sows or exuberates division within our communities. As we saw on January 6, 2021, in the United States, it leads to real-world harm, including violence and death. The emergence of generative AI technology has increased the ability to create persuasive content at scale, amplifying and circulating disinformation online. In this talk, we will discuss how adversaries are leveraging generative AI to create harmful content, possible mitigation techniques, and paths forward.


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Takeaways

  1. Understanding the information disorder and how these harmful narratives often lead to real-world consequences.
  2. Generative AI technologies can be leveraged in disinformation campaigns and can increase skepticism in true documentary evidence.
  3. Disinformation is a whole of society problem. We will discuss possible mitigations, both social and technical, as well as policies and paths forward.

Speakers

  • Numa Dhamani, Principal Machine Learning Engineer, KUNGFU.AI

Organizer

Numa Dhamani, Principal Machine Learning Engineer, KUNGFU.AI


Meta Information:

  • Event: SXSW
  • Format: Short Form
  • Track: Artificial Intelligence
  • Track 2
  • Level: Beginner


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