Addressing Bias in Advertising Technology

Description:

Advertising has the power to shape society and drive our economy, but our industry has a bias problem. We've made strides in eliminating prejudice and inequality in creative, media spend, and representation, but the same level of effort has not been applied to the tech that connects brands and consumers. It’s time to hold ourselves accountable. Join leaders from across the advertising industry for an eye-opening, candid discussion about how bias is deeply rooted into the tech platforms that power our entire industry and learn what we can all do now to be a part of the solution. (NOTE: This session is submitted as a presentation, but can easily be turned into a panel with additional leadership from agencies, brands, and trade associations)