Risk vs. Reward: When Bold Brands Take a Stand

Description:

Your business is operating in an increasingly complex social and political environment where both action and inaction on hot topics like abortion, democracy, and equity pose real risks. But by approaching these issues with a strategic business lens, you can minimize the threats of employee dissatisfaction, consumer boycotts, investor pressure, and political retribution, while maximizing the opportunity to do good for people and the planet.

This session gives you the proven frameworks, bold case studies, and access to the network of change agents needed to launch or enhance your corporate social impact efforts. Specifically, we’ll help you determine the “right” causes; launch meaningful philanthropic, political influence and communications programs; and measure your impact.