Cannabis Marketing from CBD to THC

Description:

As a cannabis marketer, half of the time your role is spent educating consumers on the in’s and outs of cannabis terms, effects, and consumption methods, and the other half of your role is spent trying to overcome the challenges of getting that message out to market requiring you to navigate compliance, advertising, platforms, social media, labeling, and packaging amongst other hurdles. From the outside looking in the realities aren’t fully realized until you’re in the driver's seat, but if you can master the course you can find success and cut through the chaos to have your message heard by millions. Learn the tools of the trade from marketers who have paved the way and found a recipe for acceleration and differentiation in this increasingly saturated industry.