SXSW 2023

Scaling Fast in Legacy Dominated Sectors

Description:

Despite the more cautious capital environment, these founders, mentors and investors share lessons learned on innovating into markets dominated by legacy players, their playbook for scaling fast and responsibly and perspectives on how to build an authentic and enduring brand, culture and reputation for excellence.

Tariq founded Cart.com in late 2020 to level the playing field in e-commerce and 18 months later had raised $400 Million with 5,800 brands on the platform.

Ferwerda launched a sustainable skiwear brand in December 2021 and had a 10,000 person wait list in Year 1.

DeBernardo finds and funds bold entrepreneurs building innovative companies in big markets.

Vandecruze is a seasoned capital markets expert, founder, mentor, author and financial literacy advocate.


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Takeaways

  1. How to Tell Your Story, Raise Funding & Seek Mentors in a Cautious Capital Environment.
  2. Innovation Culture: In fast growth cultures, how do you underscore the critical role of diversity, equity and inclusion in driving real innovation?
  3. Responsible Growth: How to navigate the build, buy or partner equation as you scale.

Speakers


Organizer

Mitchell Goulding, Senior PR Manager, Cart


Meta Information:

  • Event: SXSW
  • Format: Panel
  • Track: Startups
  • Track 2
  • Level: Beginner


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