Scoopin' Cream to Livin' the Entrepreneur's Dream

Description:

Dylan Lemay worked as a server at Cold Stone for nearly a decade before sharing his ice cream creations with the world. 14 million social followers later, he raised $2.3M to open his own shop in NYC while launching a national virtual kitchen brand. Many startups fail when it comes to the amount of marketing they have to spend to acquire new customers. Traditionally, it’s been business-minded entrepreneurs, not creatives, who launch new concepts and products. But who understands product market fit better than someone who is creating content around that particular topic every single day, engaging with and receiving feedback from thousands — if not millions — of theoretical customers around that content, right? Creative Content Creators like Dylan are changing the game of entrepreneurship.