SXSW 2022
Tackling Consumer Adoption of Cryptocurrency
Description:
Earlier this year 21.2 million adults, or around 14% of the US population, were said to own cryptocurrency. While digital money hasn’t yet reached full mass adoption levels, it is onboarding new users through what are typically traditional financial tools: credit cards with rewards in Bitcoin, options to purchase crypto with PayPal, and more. In this panel, learn how and where traditional and decentralized finance teams are coming together to tackle the mass adoption of digital internet money, how consumers can make everyday purchasing decisions to earn cryptocurrency, and what these tools mean for the future of finance.
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Takeaways
- Learn how traditional and decentralized financial tools and systems work together.
- Uncover what the road to mass adoption of digital money has looked like, and where it’s headed.
- Discover how companies are giving consumers power to start earning cryptocurrency through everyday purchasing decisions.
Speakers
- Matt Luongo, Founder, FOLD
- Laura Wallendal, General Manager, Thesis
- Doug von Kohorn, Head of Product at KEEP Network, KEEP Network
- Sunil Srivatsa, Founder & CEO, Saddle Finance
Organizer
Hannah Oreskovich, Marketing Mgr, Serotonin
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