SXSW 2022

Digital Interactive Placemaking


The practice of architectural placemaking through lighting has transformed dramatically in recent years, with technology such as addressable LED, sensors, projection, and advanced digital control systems pushing the boundaries of what is possible. A new industry is emerging that combines innovative lighting and fabrication techniques with new technologies traditionally used on the stage. The combination results in dynamic architectural centerpieces and interactive "light-art" installations that are being integrated into public and private spaces around the world. Two speakers, Robb Pope and Nick Moser will speak about the topic from two perspectives. Nick comes from a background of complex fabrication, and Robb from a background in creating innovative digital installations.

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Additional Supporting Materials


  1. We'll explore the current status of architectural placemaking and review prominent examples. We'll provide inspiration and resources.
  2. Discuss the classes of technologies and fabrication methods commonly used to create these installations. Review how they are combined.
  3. Review the common challenges associated with creating unique installations.



Robb Pope, Founder, Digital Ambiance

Meta Information:

  • Event: SXSW
  • Format: Presentation
  • Track: Design
  • Track 2
  • Level: Beginner

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