SXSW 2021

Max Move Marketing - How To Make A Social Impact

Description:

The global movement demanding that companies take action to elevate diversity, equity, and inclusion starts with HR & CSR, but it doesn't have to end there. Marketers have the power to make an impact across multiple dimensions, for all stakeholders. This dynamic panel of marketing experts will inspire the audience to take a stand that matters to the movement, and the bottom-line.


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Takeaways

  1. The simple way to refine your existing marketing strategies for outsized impact to revenue, society, and brand reputation all at once.
  2. An actionable toolkit for internal alignment that unlocks internal buy-in by showcasing the bottom-line benefits of "max move" thinking.
  3. A roadmap for easily optimizing your post-sales and customer support approach by integrating inclusivity to ignite loyalty to your brand.

Speakers

  • Phoebe Bain, Marketing Writer, Morning Brew
  • Ejieme Eromosele, Vice President of Customer Success, Snaps
  • Lizette Williams, Award-Winning Marketing Executive & Diversity Thought Leader, Facebook
  • Lola Bakare, Owner and Principal Success Consultant, be/co

Organizer

Lola Bakare, Owner and Principal Success Consultant, be/co


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