SXSW 2021

Partnering with Tech to Reimagine Healthcare

Description:

Historically, the healthcare industry has been resistant to change and slow to adopt modernized, integrated and technology-driven processes/procedures. For years it was able to get away with this and continue to do business. However, COVID-19 has served as a forcing function for advancements to be made and steps to be taken leveraging innovation.

Blue Shield of California created Health Reimagined— a disruptive innovation model, which aligns consumers (members), providers, partners, and Blue Shield (as a payer) to transform the healthcare system in three key areas: holistic health, high-tech, high-touch capabilities, and personal care. These approaches allow for personalized, mind-body, high quality, and tech-centric care solutions to push the needle forward on progressive health care.


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Other Resources / Information


Takeaways

  1. Importance of transparency/choice in patient billing so members know how much is owed before leaving a doctor’s office and make a payment plan.
  2. Urgency in addressing social determinants of health as part of the holistic health approach, which can be aided by Community Health Advocate work.
  3. Awareness of the need for youth mental health resources for children and their parents, and providing access to tools that will address it.

Speakers


Organizer

Jonna Constantine, Sr. Manager, Corporate Communications, Blue Shield of California


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