SXSW 2020
Is the Real AI Advantage On or Off the Field?
Description:
All sports franchises are feeling the seductive pull of artificial intelligence (AI), and seeing the value of analytics. The most well-known applications of analytics in sports can be compared to “Moneyball 2.0,” with technology’s ability to do multivariate analysis taking sabermetrics into exciting territory. For example, customized ML models can learn from large datasets over a specific athlete and offer real-time advice to help improve speed, situational awareness, and other crucial skills needed for a competitive advantage. Commercial uses of AI are relatively nascent and unknown hold great promise for the businesses. This expert panel will explore operational and commercial uses of AI and analytics, new use cases in football, and debate where the most value for analytics exists.
Other Resources / Information
Takeaways
- How sports organizations can utilize AI technology to gain a competitive advantage on and off the field
- Use cases demonstrating how ML models helped specific athletes improve their skills and use cases where business was enhanced using analytics
- Use cases for AI we can expect to see in the future of sports
Speakers
- Usman Shuja, Chief Commercial Officer, SparkCognition
- Catherine Carlson, Senior Vice President of Revenue and Strategy, Philadelphia Eagles
- Moon Javaid, VP, Strategy & Analytics, San Francisco 49ers
- Dean Riddle, Applied Sports Scientist, Seattle Seahawks
Organizer
Cara Schwartzkopf, Communications Coordinator, SparkCognition
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