Will Small Businesses Drive Ethical Cybersecurity?

Description:

Global P2P lending forecast to be $897.85bn by 2024, from $26.16bn in 2015. hitting 45% of global share by 2020. But cybersecurity/fraud & loan default rates are significant risks not adequately addressed by the market. Industry & government have collective responsibility to not just be “extractive” of P2P lending customers. We've ethical & moral responsibility, to protect their ongoing digital maturity if we’ve enabled it in the first place. No responsible parent teaches their child to swim without teaching dangers of swimming in the sea. How do we do this, when P2P is viewed differently around the world & security/protection (insurance) is viewed negatively? Will small businesses themselves who're choice-rich, individualism-led decision makers define/drive/precipitate this ethicisation?