SXSW 2020

How to Make Customer Success a Company Cornerstone

Description:

The words outcome-oriented are written on an old whiteboard in Guru’s Philadelphia office, inscribed so long ago that the ink can no longer be erased from the board. That’s exactly how co-founder and CEO Rick Nucci regards the company tenet: It’s inextricable from a startup that’s laser-focused on relentlessly delivering outcomes.

Consequently, Guru’s approach to proving customer outcomes is meticulously quantified, rigorously unambiguous, and integrated into every facet of the company. From designing the product to communicating success metrics, Guru has been built on the goal of mastering the art of the outcome.

This talk will share specific examples of what Nucci has learned from starting Boomi and now Guru about how to put the customer at the center of everything they do.


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Takeaways

  1. How to avoid the hidden dangers of aiming for the entire market
  2. The case for building out your customer success team before hiring a single sales rep
  3. Why and how to craft detailed, five-paragraph customer win announcements for every deal we close

Speakers

  • Rick Nucci, CEO, Guru

Organizer

Rick Nucci, Co-founder & CEO, Guru


Meta Information:

  • Event: SXSW
  • Format: Presentation
  • Track: Tech Industry & Enterprise
  • Track 2
  • Level: Advanced


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