SXSW 2020
The Winning Formula: Making a Social Impact Film
Description:
In a polarized America, where demographics are rapidly shifting and the forces of white supremacy and patriarchy threaten to further erode democracy, women of color are making history by claiming political power for the communities they represent. Filmed during the 2018 election cycle, the “And She Could Be Next” docuseries follows a dynamic slate of history-making candidates. Made by a team of women filmmakers of color, the docuseries asks whether democracy itself can be saved and strengthened by those most marginalized. In this session, hear from filmmakers as well as organizers and elected officials featured in the series as we discuss how an authentic film plus a creative social impact campaign has helped bring these women's message to the masses.
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Takeaways
- Having a great film is a critical first step, but what does it take to create a wraparound social impact campaign that spreads your core message?
- Who tells the story matters. We'll explore the unique way women filmmakers of color told this story about women of color candidates and organizers.
- As America looks forward to another high-stakes election, women of color are leading the way. How can a docuseries like this support their efforts?
Speakers
- Marjan Safinia, Director & Producer, Department of Expansion
- Nse Ufot, Executive Director, New Georgia Project
Organizer
Rebecca Rueble, The League
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