SXSW 2020
Privacy by Design
Description:
As privacy stories flood news cycles, the message is clear: consumers demand privacy. Tech companies have a significant opportunity to build trust & protect their customers. However, if the tech industry pushes back or tries to circumvent consumer demand, they run the risk of alienating consumers.
This session will take a look at how hardware manufacturers can step into the privacy arena by becoming the de facto standard for embedded privacy solutions & ultimately pass control of personal information back to the individual. The session will dive into embedded privacy, the role of government regulation around privacy, & the impact of new policies from tech companies. Consumers are ready to take data privacy into their own hands-can device manufacturers help lead the way?
Other Resources / Information
Takeaways
- Speakers to discuss how tech companies rise to the opportunity to protect their customers while still maintaining consumer trust
- Core principles companies can apply to build greater consumer trust and pass control of personal information back to the individual
- Discussion how far the responsibility of ensuring privacy extends to tech companies
Speakers
- Lyn Tran, Chief Product Officer, FigLeaf
- James LaCroix, Director, Software Product Management , Lenovo
Organizer
Mindy Hull, CEO/Founder, Mercury Global Partners
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