SXSW 2020
How Disney StudioLAB is Transforming Storytelling
Description:
The Walt Disney Studios has spent 100 years transporting audiences to stunning new worlds using groundbreaking technology and a little pixie dust. Now the Disney StudioLAB and Accenture Interactive, the founding Innovation Partner, are creating a new canvas for creativity. Their work includes developing exclusive VR, AI and IoT experiences. Outputs to date include using AI to analyze listener behavior and create responsive playlists, using IoT to explore new, streamlined ways to manage theatrical inventory, and the interactive movie poster created for Dumbo that acts as a ‘digital mirror’ that responds to feelings, giving viewers a truly personalized experience. Join us for a unique opportunity to pull the curtain back and explore the evolution of the magical world of Walt Disney Studios.
Other Resources / Information
Takeaways
- See how Disney StudioLAB is creating new avenues of expression to craft the entertainment of the future
- Learn how VR, AI and IoT experiences can transform the art of storytelling in-front of and behind the camera to deliver unique experiences
- Understanding how the StudioLAB is collaborating with technology partners to deliver their visions
Speakers
- Alice Taylor, VP, Content Innovation & StudioLAB, The Walt Disney Studios
- Mary Hamilton, Managing Director, Accenture Interactive Labs
Organizer
Laura Vivian, Associate Marketing Manager, Accenture Interactive
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