SXSW EDU 2024
Leveling Up: How to Improve Your Organization’s Storytelling
Description:
The objective of this conversation is to explore how schools and organizations can share their stories in a way that is inclusive, diverse, and interesting! Synthesizing what they have learned from 19 collective years of communications experience across the education nonprofit sector, the speakers will present a clear picture of traits that uniquely position organizations to establish meaningful connections with their audience. They will also share stories of how they are currently supporting a global organization to broaden its outreach, while remaining culturally sensitive.
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Takeaways
- Attendees will be able to identify how to improve their organization’s storytelling and content through data-informed decisions.
- Attendees will have a better understanding of how to identify their key audiences.
- Attendees will learn how to better share complex information through people-first storytelling.
Speakers
- Gabrielle Lue, Research Communications Manager, Digital Promise
- Erica Lawton Weinschenk, Chief Communications Officer, Digital Promise
Organizer
Gabrielle Lue, Research Communications Manager, Digital Promise
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