SXSW Interactive 2013

What's Wrong On the Internet: Of Bubbles & Bros


Once upon a time, the dudes we now call bros would never set foot near the internet – let alone try to make a living off of it. What happened? As we grapple with an impending (maybe? sure!) internet bubble and seemingly endless struggles (yeah) over the "bro" culture in our midst, we propose that these problems are one and the same. Join us for a strong mix of '90's nostalgia and '10's optimism, radical talk about money, and even some practical stuff you can do yourself to make the web just a little more strange and human again.

Additional Supporting Materials


  1. What are the connections between the Internet's "bro" culture and the rise of the dot-com bubble of the 90s and the one we're seeing today?
  2. In what ways was web 1.0 better for women, queer people, people of color, and other folks we now think of as "marginalized" online but who have been a big part in making the web what it is all along?
  3. What's wrong with the idea that anything happening on the Internet is automatically "radical" by its very nature? (And why do we presume that "radical" is always positive?)
  4. How do we go beyond "changing the ratio," because just "including" women in biz bro culture is not enough?
  5. What are some concrete things we can do to disrupt biz-bro-geek culture, power, and bullshit and make the web better for all of us?



Melissa Gira Grant, Independent Journalist,

Meta Information:

  • Tags: web
  • Event: Interactive
  • Format: Panel
  • Track: WTF and Beyond
  • Track 2
  • Level: Intermediate

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