SXSW 2019
Don’t @ Venice: Instagram is Killing Bucket Lists
Description:
Ever see that perfect shot on social media and think, “Wow I want to go there”? Yeah—and so did everyone else. And little by little, we’re ruining these picture perfect destinations. Bucket list stops like Machu Picchu, that spot in Thailand where ‘The Beach’ was filmed, and the city of Venice, are trying to find ways to combat the overtourism that risks ruining them permanently. Amsterdam, for example, has created an app that will show you lesser-known (but equally fascinating) alternatives to popular destinations. Instagram influencers have stopped geo-tagging their photos. Others are changing regulations to make travel to their city more expensive. This panel will deep dive on the issue and discuss who is responsible, what can be done—and needs to be done—to save these destinations.
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Takeaways
- This panel will introduce the issue of overtourism, including the implications of social media influencers driving followers to ‘do it for the ‘gram’
- How it is impacting popular destinations, making them victims of success, and where are now travelers heading as a result
- What can—and should be done—on behalf of tourism boards, travel specialists, and social media influencers alike
Speakers
- Mark Ellwood, Contributing Editor, Conde Nast Traveler
- Liz Carlson, Owner & Founder, Young Adventuress
- Kathleen Ahamed-Broadhurst, Senior Research Consultant & Writer, EplerWood International
- Geerte Udo, Associate Director of Marketing Strategy, i amsterdam
Organizer
Sebastian Modak, Staff Writer, Conde Nast Traveler
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