SXSW 2019

Why ​Imagination Eats Innovation for Breakfast

Description:

We are infatuated with innovation: start-ups aim to bring disruptive innovation to market, corporations long to set up innovation labs, and governments use innovation as a buzzword while scrambling to create meaningful change. But innovation without imagination leads to false complacency and disastrous results. Josh Jones-Dilworth, co-founder of Culturati, a community of CEOs, entrepreneurs, investors and other c-suite leaders who practice and study culture building, joins Sharon Chang, the founder of Future Architects and visionary behind NYU’s Future Imagination Fund, to dig into what most organizations do wrong. They will explore why we must develop the discipline and capacity to imagine new realities before we can innovate our way out of the complex challenges we face.


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Takeaways

  1. If so many organizations are working toward brighter futures, why aren’t we there yet?
  2. How are imagination and innovation distinct but related, and how might organizations begin to cultivate discipline and capacity for both?
  3. Why is imagination more important than ever for business, and can it help humans remain relevant and invaluable in the face of pervasive technology?

Speakers


Organizer

Robyn Cornish, Apprentice, Future Architects


Meta Information:

  • Event: SXSW
  • Format: Dual
  • Track: Intelligent Future
  • Track 2
  • Level: Intermediate


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