SXSW 2019
Designing for the Millennial Caregiver Experience
Description:
Often coined the “selfie generation,” Millennials are often perceived as self-focused and entitled. Yet 10 million younger adults are putting their education, career advancement and relationship goals on hold to provide care for an aging relative or loved one. This unexpected shift thrusts Millennials into complicated roles, often without sufficient support. But this tech-savvy generation is embracing the challenge and reshaping the way we view caregiving.
As our population rapidly ages, how can we design a better experience for caregivers and family members alike? And how does technology play a role in supporting younger caregivers?
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Takeaways
- How prepared are Millennials to take on partial or full-time care for a parent or older relative?
- Caregiving can be isolating, but Millennials are a large, generally collaborative cohort. What opportunities exist because of that dichotomy?
- What innovations exist within design and technology that can support caregiving and harmony?
Speakers
- Bruce Chernof, President and Chief Executive Officer, The SCAN Foundation
- Lisette Carbajal, Advocate, Do YOU give a care? campaign
- Ayse Birsel, Co-Founder of the Birsel + Seck Design and Innovation Studio & Creative Director, Birsel + Seck
Organizer
Gretchen Alkema, Vice President, Policy and Communications, The SCAN Foundation
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