Brand-NGO Collaboration for Sustainable Cities

Description:

Urban centers of all sizes are being challenged by overcrowding, increasing pollution and overtaxing of infrastructure. Today, cities are welcoming collaborations between brands and NGOs to develop innovative solutions that address environmental challenges, while also improving overall quality of life. Through its Global Forestry Initiative, UPS partners with leading environmental organizations such as Arbor Day Foundation to promote conservation. Forests are recognized for their critical role in maintaining biodiversity worldwide, but the impact of trees in cities is underappreciated. Cities are currently studying the role of trees on the wellbeing of residents. This session will highlight the innovative discoveries and lessons emerging from Louisville, Washington, DC, London and more.