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SXSW 2019

Mastering Talent Digital Marketing

Today, the competition to hire the best of the best is at its height. To do this, corporate storytelling must extend beyond traditional mediums like websites and newsletters. We must go where candidates are, leveraging the tactics and tools traditionally used by digital marketers. This session will teach you how to effectively and efficiently use social media and digital marketing strategy to cultivate, connect, and hire top talent.

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Takeaways

  1. How to effectively and efficiently use social media and digital marketing strategy to cultivate, connect, and hire top talent.
  2. How to tell effective and compelling stories in today's digital climate.
  3. How to create a social media strategy that meets and attracts top candidates where they are at.

Speakers

Organizer

AUSTIN GRAFF, Talent Marketing Manager, The Washington Post

Meta Information:

  • Event: SXSW
  • Format: Panel
  • Track: Future Workplace
  • Level: Intermediate
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