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1-2-3-4, Fish. Disruption of Incremental Change

Who is excited about the prospect of Galaxy, Note or iPhone 27? Value creation is frequently the result of design that creates meaningful human experience. Business transformation in an era of incremental change requires a clear focus on human outcomes. The new “currency” is not in the technology, but in how we are transforming our relationship to it. It's time for new again.

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Cherie Tallett, Director, Eight Inc.

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