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SXSW 2018

Fluid Marketing Experiences

The session aims to help people that are seeking for brand building advices and business growth tips, in a complex, saturated and consumer driven marketing world.
Creating fluid and relevant experiences for your product and/or service is crucial to gain attention on peoples timelines and lives.

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Takeaways

  1. How to build brands in a complex marketing context?
  2. How to create fluid and relevant brand experiences?
  3. Where are the growth opportunities in this messy business landscape?

Speakers

  • Joao Vicente, Planning and Data Director, Sapient AG2

Organizer

Joao Vicente, Planning and Data Director, Sapient/AG2

Meta Information:

  • Event: SXSW
  • Format: Mentor Session
  • Track: Brands & Marketing
  • Level: Advanced
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