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SXSW 2018

The Economy à la Mode

The path to career success can be a rocky road, but it’s one made a little sweeter by America’s favorite frozen treat. Adding $39B+ to the U.S. economy, ice cream churns out 188K+ jobs nationwide. Get the scoop (while enjoying one of your own!) on what keeps the industry screamin’ from iconic Austin entrepreneur Amy Simmons, founder/CEO of Amy’s Ice Creams; labor economist/ice cream Instagrammer, Cathy Barrera of ZipRecruiter; and co-founder/CEO of High Road Craft Ice Cream, Keith Schroeder.

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Takeaways

  1. Will a robot be scooping my ice cream in 2020? What can the industry tell us about where our jobs are headed, and the future of work?
  2. The craft movement is booming across food industries, including ice cream. Is it all just a fad, or is there more to it? Can craft producers keep up?
  3. Why are so many ice cream manufacturers still mom-and-pop shops that are 50+ years old? How do their jobs stack up those provided by national brands?

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Organizer

Erin Goulding, Publicist , Beck Media & Marketing

Meta Information:

  • Event: SXSW
  • Format: Panel
  • Track: Food
  • Track 2
  • Level: Intermediate
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