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SXSW 2018

How Repair Can Inspire Creativity & Change

Fixing things isn’t just about tackling waste. Sure it helps - if we double the life of our stuff, we halve what goes to landfill. But fixing also nurtures our curiosity and inspires us to try new things. It forces us to put perfection to one side and concentrate on everyday practical problem solving, the most beautiful form of creativity there is.

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  1. Is it realistic to expect people to resist trends and upgrades in favour of fixing something old?
  2. Will fixing the odd thing really help me be a more creative person and does it make any difference to the environment?
  3. How do we start to repair things that aren’t designed to be fixed?



Clare Dixon, PR Manager, Sugru (FormFormForm Ltd)

Meta Information:

  • Event: SXSW
  • Format: Solo
  • Track: Social Impact
  • Level: Intermediate
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