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Innovating at Scale: Nationwide E-Learning Leaders

Four very different companies, BrainPOP, iCivics, Share My Lesson, and PBS LearningMedia, discuss how they grew to national scale. iCivics, is a non-profit with a tiny staff, yet 5 million users. BrainPop is a for-profit with massive penetration. Share My Lesson is a division of AFT. PBS LearningMedia is at the heart of nationwide education outreach via local public media. This panel for orgs looking to scale will explore strategies for innovation, campaigns, press, and research to grow.

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  1. Participants will understand different strategies for innovating at scale.
  2. Participants will hear different tactics for press, outreach, marketing, and campaigns.
  3. Participants will learn about the importance of formative evaluation, audience feedback, and independent research.



Kelly Whitney, Chief Product & Partnerships Officer, iCivics

Meta Information:

  • Tags: innovation, scaling, k-12
  • Event: EDU
  • Format: Panel
  • Track: Leadership
  • Session Focus Area
  • Level: Basic Understanding
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