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SXSW 2018

Case Study: Walmart VR Experience

For SXSW2017, we built a "Walmart Future Retail" virtual shopping experience. We'll talk about the vision for the project, our process to create it, how it was received, VR design for non-gaming purposes, and what we learned along the way.

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Additional Supporting Materials


  1. How do you design VR Interactivity for short engagement
  2. Learn about our iterative development process to discover what works well
  3. How do you use practical visual design for a spatial environment



Neal Nellans, VR Architect, Mutual Mobile

Meta Information:

  • Event: SXSW
  • Format: Panel
  • Track: Intelligent Future
  • Track 2
  • Level: Intermediate
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