The Future of Car Design in an Autonomous World
2018 will see an increased focus on the passenger experience. Demand for new levels of entertainment, comfort and convenience will dictate vehicle design. We are now approaching a time when car design and technology can deliver multiple experiences to every passenger location in the car. Also, with the shared economy poised to grow 5x by 2025 the chance for car manufactures to find new ways to personalize each driving experience for the vehicle owner and each new passenger is rising.
- Christopher Ludwig, Senior Director of the EPIC Experience Team, Harman International
Charlene Gage, Assistant Consultant, Text100
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