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SXSW 2018

Deep Learning for Communications

During the session 3 main data moments will be presented: collection, analysis and application. We will explain how to better understand & create value of existing data, without focusing on any specific trend, but working with what is already available on the market. We will demonstrate how to simplify communication's processes, using deep learning in order to better understand consumers and create individualized, long term dialogs at scale, as opposed to isolated campaign blasts, as done today.

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Takeaways

  1. Where the communications industry is in the big data collection, analysis and application process?
  2. Is deep learning a right way to create individualized, long term dialogs with brand's customers at scale, as opposed to isolated campaign blasts?
  3. How can artificial intelligence contribute to simplify and automate communications industry processes?

Speakers

  • Agnieszka Porada, Digital Media Director, DPZ&T
  • Guido Sarti, Buisiness Inteligence Lead, DPZ&T

Organizer

Agnieszka Porada, Digital Media Director, DPZT

Meta Information:

  • Event: SXSW
  • Format: Dual
  • Track: Brands & Marketing
  • Level: Intermediate
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