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SXSW 2018

Age Inclusivity - Design For Our Future Selves!

Everyone ages – that’s obvious. So obvious it’s easy to take for granted, forget about and then not even consider when designing digital products.

Design for ‘old’ people shouldn’t be about your mum, dad, grandparents or great-grandparents, it should be about US – our future selves! Using principles of age-inclusive design can make digital products open to more people, easier to use and ultimately timeless. If UX is putting ourselves in the shoes of other people – why not our future selves?

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  1. What’s the point of designing for old people?
  2. Why should we consider ourselves more when thinking about ageing?
  3. What things do I need to think about when designing for ageing personas?


  • Paul Woodley, User Experience Designer, Cyber-Duck


Paul Woodley, User Experience Designer, Cyber-Duck

Meta Information:

  • Event: SXSW
  • Format: Solo
  • Track: Design
  • Level: Beginner
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