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SXSW 2017

Immersive experiences, from the fire pit to VR

From the 1st stories around the fire pit till VR experiences, it has been a long journey. Since the inicial steps through it, we have wandered inside the tales we listened, read or watched. Even when we had no technological tools, to get lost inside of a story was a habit. Little by little, supports came up and brought new nuances to narratives, sometimes improving immersion, as when the 1st books were published and readers could read a whole novel for hours, a completely different experience of reading one chapter a day on newspapers. With small steps like that, we got familiar with immersion, always wishing more, till we came to this point, when VR is a star. It is time to know the journey

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Renata Lea, Publishing Dir, EraTransmidia

Meta Information:

  • Tags: immersive experience, vr
  • Event: SXSW
  • Format: Panel
  • Track: Experiential Storytelling
  • Level: Intermediate
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