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SXSW Interactive 2013

Startup NASA

Tired of the constant stream of buzzwords and platitudes thrown around organizations in an attempt to create a sense of innovation and intrapreneurship? Do new ideas, bold endeavors, and a spirit of adventure sound more exciting than a corporate retreat to discuss upcoming performance metrics? Three years ago, a small group of unconventional thinkers at NASA gathered together with a simple goal - to change the way we look at exploration of the universe and to take the best of startup culture and implant it in a large, traditional government bureaucracy.

Hear from some of these thinkers about their thoughts on organizational culture change, the future of the Nation's space program, and discuss how you, too, can be a exploration trailblazer in your organization.

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Takeaways

  1. How does an organization with traditional culture and long-standing policies adapt to the fast-changing corporate environment that we see today?
  2. What is acceptable risk in a large bureaucracy and what is needed to inspire others to be unafraid of failure?
  3. Why is engagement with the public important?
  4. How do you effectively communicate and collaborate across generations?
  5. What is the best way to ask permission (or forgiveness) from traditional management?

Speakers

  • Sean Herron, Technology Strategist, NASA
  • Ron Garan, Astronaut, NASA

Organizer

Sean Herron, Technology Strategist, NASA

Meta Information:

  • Tags: space, technology
  • Event: Interactive
  • Format: Core Conversation
  • Track: Science and Space Exploration
  • Level: Intermediate
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